All case studies
Fintech +41 DR in 9 months
Atlas Payments
Took a challenger payments API from unknown to category leader in its niche through targeted authority building.
DR before
28
DR after
69
Traffic lift
+118%
Timeline
9 months
The challenge
Atlas competed against incumbents with 15 years of link equity. They needed authority fast without triggering compliance red flags in a heavily regulated space.
Our approach
We built a whitelist of fintech, developer and finance publications with strict editorial standards and pitched original data studies their audiences wanted to cite.
The results
DR grew from 28 to 69. Their comparison and API documentation pages now rank in the top three for every core commercial term.
"The team treats our brand like theirs. No shortcuts, no PBNs, just consistent placements on sites our buyers actually read."